MBC Group
Announces New Partnership with Mondo Globo
MBC Group has appointed Mondo Globo as the exclusive
distributor of MBC TV channels in Europe. The granted distribution rights
will allow Mondo Globo to maximise the reach of MBC1, Al Arabiya, MBC3, MBC
Drama, Wanasa and MBC MASR across different platforms and technologies
throughout Europe. In light of Mondo
Globo’s extensive network, MBC programming will now be distributed in
France, Belgium, Netherlands, United Kingdom, Germany, Denmark and Sweden.
This new distribution partnership will deliver in-demand
Arabic television programming to a diverse network of audiences in key
European markets.
“We believe Mondo Globo will strengthen the presence of
MBC channels in Europe”, said Fares Akkad, Head of Distribution, MBC Group.
This commercial arrangement will also satisfy the need for tier1
Arabic content to be present across different means in Europe.
“Mondo Globo is honored to have MBC channels on board its wide range
of channels portfolio”, said Shady Hamzeh, Managing Director, Mondo Globo.
In selecting Mondo Globo, MBC Group has taken a strategic step to deliver
more services and content to Arabic audiences across Europe.