CGTN Channels to Switch
to HD in SES and Globecast Renewal Agreement
September 29, 2021
Globecast, the global
solutions provider for media, has extended its
partnership with SES to deliver three CGTN
channels in HD using Globecast’s media services
and SES’s satellites at 19.2 degrees East. These
channels continue to be available in SD quality.
Under the multi-year
agreement, Globecast will lease additional
capacity on SES's prime neighbourhood to deliver
CGTN News, CGTN Documentary and CGTN French, and
will manage the uplinking and contribution
services for these channels. After a simulcast
period, all three Chinese public broadcaster’s
channels will broadcast exclusively in HD by the
end of the year.
“As premium broadcast
service provider in the European region, when
CGTN approached us with their plans to move to
HD, our obvious choice was to work with our
long-term partner, SES, to identify key
positions. It’s a pleasure to start a new
transponder on Astra 19.2 location with 24/7
channel monitoring services to reach large
audiences for key public broadcaster like CGTN,”
said Shakunt Malhotra, Managing Director-Asia of
Globecast.
“Over the past 18 months we
have seen multiple public broadcasters renew and
expand contracts with SES and our partners
because they recognise that satellite is the
easiest and most reliable way to reach the
widest possible audiences. In addition, they
also want to broadcast in HD as TV viewers today
expect crystal-clear images when they turn on
their TV screens,” said Deepak Mathur, Executive
Vice President of Global Sales at SES Video.
“Together with our long-term partner Globecast,
we continue to provide broadcasters and content
owners with the largest audience reach they are
seeking for their content.”