NSR’s SOFA6 Report
Finds Challenging but Opportunistic Changes in
Satellite Operator Finances
September 12,
2016
NSR’s
Satellite Operator Financial Analysis (SOFA), 6th
Edition
report, released today, finds that in an era of
falling capacity prices and chaotic CAPEX
developments, the satellite industry is at a
crossroads. Decisions regarding business models
and the way that operators conceptualize
capacity will greatly affect their place in the
telecom value chain. NSR’s SOFA6 includes
analysis of CAPEX calculations yielding
significantly lower figures for “break-even
costs”, and data-centric discussion detailing
the extent to which pricing has fallen over the
past few years.
Top-line operator revenues declined, in USD
terms, by just over 5% in 2015, with several
Euro-denominated operators seeing a sharp drop
due to currency exchange rates. Revenues per
leased transponder continued to decline, while
metrics such as EBITDA margin remained
surprisingly robust Due to the fact more GEO-HTS
generally leads to lower EBITDA and more
emphasis on services. Most noteworthy is the
impressive increase in cash kept on-hand by
operators, with 6 reporting operators seeing
cash and cash equivalents on their balance
sheets increase from $2.039B as of EOY 2015 to
$4.897B as of H1 2016.
“Ultimately, the key question that operators
must ask themselves is: what does their business
model look like when they sell hundreds of
megabits, or gigabits, to customers? Where do
they stand in the value chain, and how can they
streamline operations to capture more
data-centric customers, while also not allowing
capacity to become commoditized to the point of
acting as a dumb pipe?” notes Blaine Curcio, NSR
Senior Analyst and report author. “We have seen
significant cash hoarding over the past year,
with operators cutting back on CAPEX plans in
some cases. This “wait and see” approach is hard
to justify, unless one counts on a large
percentage of revenues coming from prime orbital
slots, which offers cushion to the storm
surrounding data pricing,” adds Curcio.
“Indeed, a solid percentage of the demand in the
enterprise data vertical is for very
commoditized capacity,” adds Curcio, “and where
that vertical is where most revenue growth is
expected to come from moving forward. At that
point, it becomes a question of, who is most
efficient with their CAPEX? Who is getting the
best bang for their buck in terms of dollar per
unit of capacity to orbit, and who has the
strongest distribution network to push this
capacity through the pipeline?”, says Curcio.
SOFA6 analyzes a number of industry
metrics to gain a better understanding of where
the industry is headed tomorrow, with the
short-term and long-term trends that these
metrics reveal analyzed at length.