Bobbles Contract SES Capacity and MX1 Services
to Launch New Global TV Platform for Expats in
Europe
SES has contracted SES
capacity and MX1 services to launch a new global TV
platform for expats in Europe.
Expats can choose to subscribe to direct-to-home
(DTH), over-the-top (OTT), or both packages. The
entertainment service will offer linear content via
DTH broadcasting and/or the option for users to
watch content at their own time using time-shifting
and catch-up features via an OTT platform.
Under the agreement, bobbles.tv will contract SES
and MX1 to provide DTH and OTT back-end services, as
well as distribution services via satellites and
content delivery networks. MX1 is SES’s
newly-created media services company that transforms
content into the ultimate viewer experience for a
global audience, by providing a full range of
content management, delivery and value-added digital
media services.
bobbles.tv will start by launching two content
packages -- Chinese and Indonesian -- via ASTRA 19.2
degrees East, and expects to launch more Asian
packages during the second half of 2016.
“We are delighted to be working with a global
player like SES. Not only will SES's prime orbital
position of 19.2 degrees East and MX1's reliable and
high-quality services enable bobbles to reach the 14
million non-European expats and communities living
in Europe, but also a continued relationship will
allow us to expand our reach globally,” said Arnold
C Kulbatzki, Chief Executive Officer of Bobbles.
“Through our global fleet of over 50 satellites,
we can support bobbles.tv’s plan to connect expats
around the world via entertainment. Today, many
expats have to resort to watching poor quality video
content on the Internet. With SES’s extensive
technical reach, this new TV service will allow more
expats to watch better quality picture content
anytime they want,” said Ferdinand Kayser, Chief
Commercial Officer at SES.