CANAL+ Group pursues international development with acquisition of Alterna’TV from Eutelsat Americas
7 April 2016
CANAL+
Group,
through
its
subsidiary
THEMA,
announces
the
acquisition
from
Eutelsat
Americas
of
Alterna’TV,
a
Miami-based
content
distribution
company.
Alterna’TV
is a
content
distribution
platform
that
provides
principally
Latin
American
channels
to
cable
and
Internet
TV
operators
in
the
United
States.
It
currently
reaches
over
ten
million
subscribers
across
the
Americas.
The
transaction
includes
a
long-term
agreement
for
the
lease
of
capacity
on
the
EUTELSAT
113
West
A
and
EUTELSAT
117
West
A
satellites.
Through
this
purchase,
Canal+
Group
is
reinforcing
its
position
in
North
America,
where
THEMA
established
a
local
office
in
2013.
Leveraging
its
strong
international
expertise
in
content
distribution
and
marketing,
the
acquisition
will
allow
THEMA
to
create
a
new
integrated
business
unit
to
promote
its
commercial
development
across
the
Americas,
exploiting
the
synergies
between
its
existing
distribution
activities
and
those
acquired
through
Alterna’TV.
THEMA
is
active
in
five
continents
with
a
portfolio
of
over
100
channels
distributed
through
leading
international
pay-TV
platforms.
Commenting
on
the
acquisition,François
Thiellet,CEO
ofTHEMA,
said:
“The
acquisition
of
Alterna’TV
marks
a
new
step
in
our
partnership
with
Eutelsat
with
whom
we
have
been
working
since
our
creation.
It
will
allow
us
to
scale
up
our
presence
in
North
and
Latin
America
and
will
reinforce
our
team
and
the
portfolio
of
channels
we
offer
pay-TV
operators
in
these
markets.
It
will
complement
the
platform
we
already
operate
in
Canada
with
Terra
Terra
(that
notably
distributes
Planète+
in
Canada
and
became
part
of
THEMA
in
January
2016)
to
create
Thema
America
which
aims
to
become
a
privileged
partner
of
operators,
replicating
our
success
with
our
European
model
that
draws
on
an
innovative
editorial
and
commercial
approach.”
Patricio
Northland,
CEO
of
Eutelsat
Americas,
a
subsidiary
of
Eutelsat,
added:
“Our
relationship
with
THEMA
and
Canal+
enters
a
new
phase
with
the
signature
of
this
agreement.
We
plan
to
continue
to
support
the
growth
of
Alterna’TV
in
the
Americas
through
our
fleet
of
high-power
satellites
and
unique
local
infrastructure.
I
take
this
opportunity
to
thank
the
Alterna’TV
teams
for
their
significant
contribution
to
its
success
over
the
years.”