United Group extends commercial relationship with Eutelsat
9 February 2015
United Group and Eutelsat Communications are further consolidating their longstanding commercial relationship with the long-term extension of agreements for capacity on the EUTELSAT 16A satellite that provides premium reach of United Group’s target markets for the Total TV pay-TV platform
United Group is the leading TV
and broadband service provider in South
East Europe. Its Total TV platform, that
broadcasts exclusively from the EUTELSAT
16A satellite, has built a base of over
half a million subscriber homes in
Serbia, Slovenia, Montenegro, Bosnia and
Herzegovina, Croatia and FYRO Macedonia
In addition to securing
capacity requirements at the leading
video neighbourhood in South East
Europe, Total TV is preparing the ground
for the complete migration of its
multi-channel platform to MPEG4 and
DVB-S2 in order to optimise capacity and
increase its HD channel offer. The
transition will start later this month
and is expected to be completed by
mid-2016.
Victoriya Boklag, Vice
President of Sales and Marketing at
United Group, commented: “By
extending our 10-year relationship with
Eutelsat we can take a long-term view on
our growth plans and initiate the
transition to MPEG4 and DVB-S2 in order
to provide subscribers an even better
viewing experience. The transition will
make it possible for us to offer them
more HD channels. Eutelsat’s solutions
have always been fully aligned with
Total TV’s commitment to leverage the
most innovative technologies and we have
a clear and exciting roadmap to execute
together.”
Apostolos
Triantafyllou, CEE Regional Vice
President of Sales at Eutelsat, said:
“We
are delighted that United Group has
renewed its confidence in EUTELSAT 16A
and that we can plan for many years into
the future. With its acceleration of HD
content, Total TV will continue to set
the pace in the region and to anchor
EUTELSAT 16A as the home of diverse
content delivered with exceptional
signal quality to millions of viewers
across Europe.”