TV channel OUTtv speeds up international expansion in Europe via HISPASAT

16 October, 2014.

The television channel OUTtv has chosen satellite operator HISPASAT as the infrastructure for distributing its content to top cable networks in Europe. Israeli advanced television services provider, RRMedia, which currently uses HISPASAT satellites to distribute content in both America and Europe for over five years, will uplink the signals.

The lifestyle channel OUTtv is currently present in the Netherlands, Belgium and Sweden. Due to the demand from various TV operators in Central and Eastern Europe, OUTtv required new delivery methods to offer their proposition to these fast growing operators in these regions.

This agreement benefits from HISPASAT’s new antenna seeding strategy, which aims to foster new alliances with a great number of top European cable and telco networks, in order to distribute the channels available in its shared platforms. The company is collaborating with various teleports at its orbital position 30º West, among them RRMedia, which recently launched an innovative proposal to the market enabling any content company to distribute in Europe whilst guaranteeing professional reception and latest generation standards (DVB-S2).

HISPASAT Group’s vast coverage in Europe guarantees OUTtv will be perfectly received in all top cable networks with which new agreements have been made. Indeed, as a result of this innovative service, OUTtv has come to initial broadcast agreements in Slovakia, Estonia, Latvia, Bulgaria and Poland, and it hopes to gain more ground in the main Central and Eastern European markets over the forthcoming months.

HISPASAT offers a highly competitive service for smaller television channels looking to broadcast or distribute audiovisual content without having to contract the full capacity of a transponder. This service allows them to make the most of the full power thereof and use smaller antennas, using platforms that enable individual audiovisual channels to be broadcast within digital multiplexes.

OUTtv’s founder and CEO, Marc Putman says: ‘We notice that these emerging markets show off interest in our lifestyle concept, because it differentiates their content-portfolio to attract new targeted customers”. According to Ignacio Sanchis, HISPASAT’s Chief Commercial Officer, “we are very pleased with this agreement, which reinforces our strategy and showcases our 30ºW-located satellites as a great solution for efficient, high-quality video distribution in Europe”.