HISPASAT will
broadcast the 2014 World Cup to Europe and America
April 10, 2014
HISPASAT signed a capacity leasing
agreement with Overon, a leader in the dissemination of
audiovisual content, to broadcast the 2104 20th World Cup to
be held in Brazil from June 12-July 13.
This stellar sporting event will be telecast across Europe
and America via the HISPASAT Group's Amazonas 1 satellite,
which will provide TV channel services transmitting the
World Cup games. Thanks to its coverage of both continents,
this satellite is the ideal vehicle for this type of event,
and owing to its cutting-edge benefits and flexibility, it
now offers very reliable links and connections to both sides
of the Atlantic. The agreement provides to Overon 8 Amazonas
1 satellite transponders, connecting Brazil-Brazil,
Brazil-South America, Brazil-Europe, and Brazil-North
America, that will be devoted to telecasting this sporting
event.
By virtue of this agreement, some of the leading TV channels
worldwide such as Fox Sports and Al Jazeera will cover the
2104 20th World Cup through HISPASAT.
Ignacio Sanchis, HISPASAT'S Business Director, stated that
“this agreement bolsters HISPASAT's close commercial ties
with Overon. We are extremely pleased that such a
prestigious broadcasting company has chosen HISPASAT to work
on this major project – televising the Brazilian World Cup".
The CEO of Overon America, Óscar López, stated that “after
many years of working on joint projects at European 30º West
position, namely permanent and occasional TV distribution
services, this is the first major deal with Overon on the
other side of the Atlantic. We trust that this will be the
start of many trans-Atlantic collaborations in the future”.
The agreement consolidated HISPASAT's leading position in
providing broadcast, distribution and contribution video
services to Latin America through different orbital
positions and satellites, placing the Group at the top of
transatlantic satellite providers.