M7 Group picks EUTELSAT 9A to launch its new pay-TV platform AustriaSat Magyarország in Hungary

19 March 2014

M7 group, one of the fastest growing companies for pay-TV services in Europe, has selected Eutelsat’s 9°East neighbourhood to support the launch today in Hungary of AustriaSat Magyarország by its subsidiary, M70 Group Kft.. M7 Group has signed a long-term contract with Eutelsat for two 33 MHz transponders on the EUTELSAT 9A satellite to broadcast the new platform.

Established in October 2009 in Luxembourg, M7 Group's TV ventures include CanalDigitaal and Online.nl in the Netherlands, TV VLAANDEREN in Flanders and TéléSAT in French speaking Belgium. The company has also entered into Central Europe, notably Austria, the Czech Republic and Slovakia with the AustriaSat and Skylink pay-TV services.

M7 Group is now taking its expansion in Central Europe to a further level with the launch of AustriaSat Magyarország. Comprising 55 of the most popular Hungarian public and private TV channels, the platform includes 12 channels in HD and comes in three packages, Start, Optimal and Maximal, for monthly subscriptions ranging from €6.75 (1,790 HUF) to €20.90 (6,490 HUF).

The platform is available for DTH reception via EUTELSAT 9A. Using a dual feed installation, subscribers can also benefit from the free-to-air offer broadcast by Eutelsat's HOT BIRD satellites. For subscribers ready to receive the AustriaSat Magyarország offer for a loyalty period, installation is provided at no cost with equipment requiring no monthly rental fee.

Jaromír Glisník, member of the Board of M7 Group, said: “With the launch of AustriaSat Magyarország at the 9° East orbital position, we want all of our Hungarian customers to enjoy an easy and entertaining TV experience via a state of the art service and personal customer care. We are confident that this new platform will follow the same path of development as AustriaSat in Austria and Skylink in the Czech Republic and Slovakia.”

Jean-François Leprince-Ringuet, Eutelsat’s Chief Commercial Officer, added: “We are delighted to expand our relationship with a leading European pay-TV provider poised to accelerate its development across its chosen markets. The footprint and power of EUTELSAT 9A and the follow-on capacity on EUTELSAT 9B will be key components that contribute to the success of this exciting new venture in Hungary’s broadcasting market.”