Three Romanian channels select the
EUTELSAT 16A satellite
27 January 2014
Eutelsat Communications announces the
signature of long-term capacity
agreements on the EUTELSAT 16A satellite
with three of Romania’s flagship
channels, Kanal D, B1 TV and Trinitas
TV.
By joining EUTELSAT 16A, the three
channels can benefit from immediate and
privileged access to hundreds of
regional cable networks and all
Direct-to-Home satellite operators
serving Romanian television homes. The
satellite’s established position in the
country’s dynamic media market has
already attracted more than 30 Romanian
channels that together reach 80%1 of
homes.
Kanal D was launched for the Romanian
market in 2007 by the Turkish Doğan
Media Group and is today one of the
country’s top three channels in terms of
audience. Primarily focused on
entertainment, its diverse programme
schedule covers Turkish TV series,
celebrity late night shows, quiz and
gaming shows, magazine programmes and
films. Kanal D’s Executive Director,
Lucian Romascanu, said: “The strong
reputation of Eutelsat’s 16° East video
neighbourhood in Romania motivated Kanal
D to select EUTELSAT 16A. We
particularly appreciated the smooth
transition phase from the previous
provider and the high technical
performance offered by this satellite.”
Boasting a strong audience, B1 TV is a
24-hour news channel based in Bucharest.
Its CCO, Felix Pintilie added: “As a top
news TV station in Romania, B1 seeks to
develop strong partnerships with leading
providers. We decided to initiate this
collaboration with Eutelsat at the 16°
East neighbourhood in order to achieve
the best coverage for our viewers in
Romania and internationally.”
Trinitas TV is principally aimed at the
orthodox community. Nicolae Dima, the
channel’s General Manager, added: “Eutelsat’s
high levels of professionalism and
flexibility, combined with the
significant community of Romanian TV
channels already broadcasting from
EUTELSAT 16A convinced us that we have
made the right choice. We have also
found in Eutelsat a supportive and
understanding partner of our needs for
broad distribution of our TV channel.”
The three channels
have also joined the Freesat DTH
platform launched in May 2013 that
enables viewers in Romania equipped with
the appropriate box to gain free access
to the country’s most popular channels.