Encompass Asia Builds Megapod

18 June 2013

Encompass Digital Media, announced today that its Asia Pacific facility will double its current multichannel broadcast monitoring and playout capacity through the construction of a seven million US dollar MEGAPOD. This is the region’s first comprehensive over-the-top (OTT) services facility enabling Encompass continue to meet the growing demands of customers in Asia Pacific.

“For content owners looking to grow in this dynamic region, leveraging technology to deliver content on
multiple screens is a significant competitive advantage,” noted Deepakjit Singh, managing director for
Encompass Asia Pacific. “Encompass’ new MEGAPOD will allow content partners to provide
entertainment-on-demand across a variety of devices and create new options to monetize content as
quickly as possible. With this investment, we’re looking to enable efficiencies that will allow the seamless
delivery of content to all four screens – television, desktop, tablet and mobile – reliably and easily in real
time.”

In addition to being the first-of-its-kind facility built in Asia, Encompass’ state-of–the-art MEGAPOD will
also be the largest, fully automated, multi-layered channel playout and monitoring facility of this scale in
the region. The facility will enable Encompass to improve its response time with an automated switch-over
feature to back-up content. This new facility will also provide a multi-tiered problem escalation and
resolution approach. This means that clients will get a fail-safe, higher quality of service from Encompass.
As a testament to Encompass’ culture of innovation, plans for the MEGAPOD facility were designed and
conceived by the company’s in-house engineering team. The project planning took over 18 months and
brought together multiple ‘best-of-breed’ products including infrastructure by Ideal Systems and leading
technology from Miranda Technologies and Cisco.

Together with the company’s existing facility, the Encompass MEGAPOD will offer clients a robust
infrastructure that will offer increased capacity for playout, distribution, digital media manipulation, ad
inserts, creative, technical and global archival services. In addition, the facility will also house a postproduction studio giving Encompass’ clients an end-to-end solution for creating and delivering content. To
date, more than six Tier 1 broadcasters have indicated plans to take advantage of the efficiencies that the
MEGAPOD will generate.

“Our investments in facilities like the Encompass MEGAPOD complement Singapore’s vision to be a
global media city where services and projects are created, developed, traded and distributed around the
world. As a market leader, this investment also signals a healthy acceleration in the growth of Encompass
and our continued commitment to providing our clients with cost-efficient, fail-safe services,” said
Deepakjit.