Fashion One Launches First UHD Fashion Channel, Fashion One 4K, Worldwide with MEASAT
1 September 2015
MEASAT Satellite Systems (“MEASAT”) and New York-based Fashion One Television LLC., the leading fashion, entertainment and lifestyle television network, have taken the next big step in broadcasting with the launch of the first English language Ultra HD channel in the world, Fashion One 4K, on the MEASAT-3a satellite.
Fashion One 4K
was launched on
September 1, 2015.
Distributed
free-to-air through
the MEASAT-3a
satellite at the
91.5 degrees East
video hotslot, the
channel will reach
over 130 million
viewers across Asia
Pacific, Middle
East, Australia and
East Africa.
Fashion One has been
upgrading its
production format
from HD to Ultra HD
since 2014 and now
owns an extensive
library of Ultra HD
content with 100%
content rights.
Fashion One 4K
currently carries
the latest fashion
and entertainment
content such as new
seasons of the
active lifestyle
series Model Yoga,
the global culinary
adventures of
Fashion On A Plate,
and the sustainable
fashion docu-series
Eco Fashion. Other
programming includes
specials like The
Ultimate Style Guide
and Fashion Around
the Globe, leaving
something for
everyone.
With four times the clarity of HD broadcasting and the highest picture and sound quality that has ever been seen on television, there is no better way to experience this world of fashion. Viewers will experience Ultra HD’s superior resolution and the sharpest details, the smoothest lines and the richest color palette to ever be broadcast on television. “We are tremendously excited to launch Fashion One 4K, the world’s first global Ultra HD channel dedicated to fashion and entertainment. We have invested heavily in producing Ultra HD content over the last two years, and I’m delighted that we are finally able to share the channel with our viewers,” said Fashion One Television LLC.’s Chief Operations Officer, Gleb Livshits. “Together with MEASAT, our long-time partner, we are committed to leading the industry and providing our audiences with the highest quality content.”
“Fashion One is a global lifestyle and entertainment TV network, supporting a large and rapidly expanding customer base,” said Paul Brown-Kenyon, Chief Executive Officer, MEASAT. “MEASAT is delighted to partner with Fashion One again in supporting Fashion One 4K’s launch. This collaboration continues MEASAT’s track record of working with partners to pioneer the distribution of next generation video content in Asia.”
“Our flexible
solutions and
collaborative
approach led Fashion
One to select MEASAT
for the launch of
Fashion One 4K. We
look forward to
working with more
channels and content
providers to help
jump start this
exciting new video
segment,” Paul
added.
Fashion One 4K was
launched
concurrently on SES
Satellite, reaching
over 67 million
households across
North America at 103
degrees West (SES-3)
and over 23 million
households across
South America at
47.5 degrees West
(NSS-806). In
Europe, the channel
is broadcasted under
the brand Fashion 4K,
reaching over 116
million households
at 19.2 degrees
East.