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Fashion TV
selects SatLink Communications for HD
Playout and TV distribution into Asia
22 July 2013
SatLink Communications, has been selected
by global channel, Fashion TV (FTV), to
playout, uplink and stream its HD channel
onto AsiaSat 5. FTV feeds live content to
193 countries across the world and will be
utilising SatLink’s Playout, Digital
Archival and uplink services as their
gateway to the Asian market to reach out to
Asia's Pay TV platforms across the continent
over the AsiaSat 5 satellite.
SatLink will be providing FTV with full HD
Playout services and digital archiving from its
centre in Tel Aviv, Israel, and uplinking to
AsiaSat-5 satellite located at 100.5 East to
broadcast to Asia-Pacific mass markets including
India, China and Indonesia. SatLink operates two
full C-band transponders on AsiaSat 5; a cost
effective DVB-S2 MCPC platform, which delivers
higher throughput and greater bandwidth
efficiency, and a DVB-S platform that enables
customers to benefit from high quality content
contribution and distribution solutions to the
Asia Pacific region.
The Playout service SatLink is providing with
FTV Asian HD feed includes fully managed
services including graphics, multi-language
crawls, subtitles and commercials insertion
adjusted to FTV’s Asian audience. SatLink will
also be providing Real-Time Messaging Protocol
(RTMP) streaming to YouTube as well as
encryption services using a Viaccess system.
As a global multimedia leader in fashion and
lifestyle content, FTV is the only 24/7
international TV network exclusively dedicated
to fashion, beauty, glamour and style.
Broadcasting across five continents, FTV is one
of the most widely distributed satellite
channels in the world and pushes content out
using 530 different TV platforms, which includes
mobile and IPTV, whilst catering for 20 million
monthly viewers via its YouTube channel alone.
“Expanding our distribution reach into the
Asian region means that we needed to work with a
partner and satellite provider that we trust
implicitly to deliver a seamless and reliable
service to our audience in Asia” said Michel
Adam, President & Founder of FTV. “SatLink’s
expertise and experience in playout and
satellite distribution services for
international broadcasters, such as Fashion TV,
means that we know we are getting a high level
of service. More significantly, we needed a
partner that could provide the localisation of
our content, be our satellite gateway to Asia
and help us reach our viewers also via the
Internet over YouTube. These innovative and
comprehensive services have been instrumental
for us in selecting SatLink as our partner as we
look to deliver rich media content across the
Asia-Pacific.”
David Hochner, CEO of SatLink Communications,
said: “We are providing that crucial bridge
between the East and West and enabling
broadcasters, such as Fashion TV, the ability to
penetrate this rapidly growing market from our
strategic location, bordering three continents.
Using our global end-to-end broadcasting
services, we will continue to provide this
gateway both in and out of Asia on the region’s
premium satellite platform.”
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