Encompass Signs Double
HD Channel Deal with Measat
30 October 2012
MEASAT announced an
agreement with Encompass Digital Media (“Encompass”) for the addition of
the Sundance SEA HD and WE tv SEA HD channels to the MEASAT-3/3a video
neighbourhood for distribution across South East Asia (“SEA”).
The Sundance Channel is
the television destination for independent-minded viewers seeking
something different and bold. It offers audiences a diverse and engaging
selection of films, documentaries and original programs. WE tv is the
premier source for women looking to satisfy their curiosity with
fascinating, original stories that is relevant to key stages of their
lives. The channel offers viewers compelling perspectives on women's
lives ranging from the ordinary to the extraordinary, presented in a
non-judgmental voice.
“MEASAT is delighted to
work together with Encompass for the addition of two (2) new HD channels
to Asia,” said Jarod Lopez, Senior Director, Sales and Marketing,
MEASAT. “The expansion of MEASAT’s video neighbourhood is a sustained
concerted effort by MEASAT and key strategic partners to build a strong
HD channel bouquet for Asia.”
MEASAT’s HD video
neighbourhood from the MEASAT-3/3a satellites at 91.5°E now features an
assortment of 36 HD channels that includes news, general entertainment,
sports and factual programming.