Scripps Networks Interactive
Expands Distribution with SES
Scripps Networks Interactive has signed a
strategic agreement to expand and migrate its North
American distribution platform to a pair of SES
satellites at the centre of the North American orbital
arc.
Scripps Networks Interactive has joined other media and
entertainment leaders already leveraging SES’s optimized cable
distribution neighbourhood – built on three reliable satellites
(SES-1 at 101° degrees West, SES-3 at 103° degrees West, and
AMC-18 at 105° degrees West ) and ideally located to serve the
North American market. With a full line-up of popular network
brands, including HGTV, DIY Network, Food Network, and Travel
Channel, Scripps Networks Interactive is utilizing a full
transponder of C-band capacity on SES-1 to deliver HD content,
while another C-band transponder aboard SES-3 is facilitating
the distribution of standard definition (SD) feeds.
The centre of the arc cable distribution platform is a vital
component of SES’s fleet optimization over North America.
Scripps Networks Interactive is among the early movers to
relocate to the platform, which enables programmers to reach
more than 100 million U.S. television homes through virtually
every cable TV, IPTV and direct-to-home provider across the
region.
“Scripps Networks Interactive is looking forward to being
part of the SES centre of the arc satellite fleet and home to
the next generation of cable distribution for North America,”
noted Mark Hale, Executive Vice President, Global Operations and
Chief Technology Officer for Scripps Networks Interactive. “This
new heart of the orbital arc platform location is an essential
part of our distribution strategy going forward.”
“This important agreement opens a new chapter in a
longstanding partnership between Scripps Networks Interactive
and SES, which is dedicated to the reliable delivery of great
programming to millions of television viewers across North
America,” said Elias Zaccack, Senior Vice President, Commercial
Americas for SES. “Leading networks and content developers such
as Scripps Networks Interactive are signing on to join this new,
vitally important cable distribution platform at the centre of
the arc. SES has optimized this trio of spacecraft to meet the
needs of cable operators, broadcasters and programmers for years
to come.”