New NSR Broadband Satellite
Report Finds Pause in Growth before HTS Reignites Market
October 27, 2015
NSR’s 14th edition of the VSAT &
Broadband Satellite Markets report, released today,
forecasts the entire broadband satellite market to add 8.4
million new sites and generate $13.6 billion US in total revenue
by 2024. With both Enterprise VSAT and Trunking/Backhaul
remaining increasingly lucrative via HTS supply, North America
will lead a two-thirds growth in Consumer Broadband Access.
“After several years of explosive growth in the Consumer
Broadband segment, operators face slowdown due to congested
beams in the developed markets and cost of CPE in developing
ones,” stated Prashant Butani, NSR Senior Analyst and report
co-author. “Even with these challenges, Broadband Access added
over 300,000 net new subscribers in 2014. Capacity expansion
through next generation HTS satellites will not only grow mature
markets, but will also improve reach in Africa, Asia, and Latin
America, with impact for the latter coming in the 2016 to 2018
timeframe.”
“Enterprise VSAT Networking experienced flat growth in 2014-15
with diverse challenges; however, in the medium to long-term,
dynamics improve and over 750,000 new active sites are forecast
in the next 10 years,” commented Lluc Palerm, NSR Analyst and
report co-author. “Low commodity prices, currency fluctuations
and poor economic conditions have slowed the deployment of
enterprise networks in emerging economies, yet developed regions
continue to face fierce competition from terrestrial
alternatives. Macroeconomic difficulties are expected to ease,
coinciding with new, competitively priced HTS capacity, creating
a surge in demand starting from 2017.”
“While Satellite Trunking sites are projected to decline between
2014 and 2024, Backhaul will show steady growth for in-service
units. More importantly, revenues will increase even faster
given the new markets, HTS supply growth and technology shifts
towards bandwidth hungry 3G and 4G sites,” commented Jose del
Rosario, Research Director and report co-author.
NSR highlights important caveats for Non-GEO HTS constellations,
but believes they have the potential to disrupt the market with
backhaul and trunking already undergoing change. If the myriad
technical, regulatory, and business challenges are met, NSR
forecasts over 1.4 Tbps of demand for Non-GEO constellations
across all broadband markets. The entrance of new players like
Facebook’s internet.org, the current bandwidth pricing
instability among satellite operators or the emergence of
business models like aggregating demand through Wi-Fi hotspots
or picocells together promise a very dynamic industry
for the coming decade.