BRICS
Countries Offer Sizable Satellite Capacity
Opportunities
NSR’s New
Country-Level Study Shows $325M in New
Capacity Revenue Potential from Emerging
Market Bloc
November 19, 2014
In its inaugural emerging market
country-level market study, BRICS Satellite
Capacity Supply & Demand, NSR delves into
the 5 countries (Brazil, Russia, China,
India & South Africa) and focus on the
satellite telecommunications elements of
their rapidly expanding economies. The study
paints a broad picture of total
supply, demand, and revenues for satellite
capacity in each market, with granular
application-level and per-frequency-band
details and highlights, while some of the
fastest growing economies in the world, no
two are alike.
“Perhaps the most striking finding in this
study is the impact HTS will have on
these emerging markets, and the huge
differences between markets. For instance,
Brazil is aggressively developing a
governmental HTS program deploying around 50
Gbps of supply, while China has made no
mention whatsoever of HTS”, notes Blaine
Curcio, NSR Senior Analyst and report
co-author. “The supply picture for HTS
differs markedly between markets, which
will have a significant impact on the
development of Ku-band for some key emerging
applications. One example would be in-flight
connectivity in China, which is forecasted
to become a fairly large market. Without
HTS, this will go Ku-band more or less by
default”, adds Curcio.
Overall, the 5 BRICS economies combined will
see traditional FSS demand grow by
just under 600 TPEs to 2023, led almost
exclusively by Ku-band. Beyond this, nearly
100 Gbps of HTS demand will be present in
these 5 countries by 2023. Different
countries will have vastly different
application breakdowns, with India and
Brazil seeing DTH dominate the market,
while South Africa and China are seeing more
demand from data-type applications.
Supply-wise, South Africa is something of an
outlier among these countries. “Through
a certain lens, South Africa would seem to
be the most open due to its lack of a
domestic satellite operator similar to an
ISRO or even a Star One”, states Curcio.
“That said, this could also be seen as a
negative, since we do not see the latent
demand that one would find in an India,
for instance, due to insufficient supply
from a protective governmentally-owned
operator.