Millicom announced that its operation in Bolivia will
launch the company’s first direct-to-home (DTH) satellite TV
service today.
The new DTH service from Tigo Bolivia coincides with the launch
of its cable service in the country following the acquisition of the
fixed-line company Multivision in 2013. The services will be
promoted under the new “Tigo Star” brand which highlights the
company’s range of cable and broadband services across Latin
America.
Commenting on the launch of the service today, Millicom’s
President and CEO, Hans-Holger Albrecht said “The launch of
satellite services is another significant step in the transformation
of Millicom into a diversified digital lifestyle provider. DTH
reaches right across Bolivia and offers all of its people a new
choice in entertainment and information.”
The DTH service will launch with 75 channels, including eight in
HD, five free-to-air and eight premium services. The service will be
of particular interest to over 6.5m of Bolivia’s 10.5m people who
live outside areas of cable coverage.
