Eutelsat Communications scales up in
Latin America
through acquisition of SATMEX
31 July 2013
Eutelsat Communications has reached an
agreement to acquire 100% of Satélites Mexicanos, S.A. de C.V.
("Satmex") for an enterprise value of US$1,142 million. This
acquisition, together with the recently ordered EUTELSAT 65 West
A satellite, will position the Group as a major satellite
operator in Latin America,
reflecting its strategy to expand in high growth markets.
Michel de Rosen, Eutelsat CEO, said: "The acquisition of Satmex,
together with the order announced yesterday of our satellite for
65° West will make Eutelsat a key operator in vibrant digital
markets across Latin America. With Satmex's strategic orbital
slots, state of the art fleet and upcoming satellites, Eutelsat
is gaining a robust platform from which to access the
significant opportunities in this region. Via these two
strategic steps, we are significantly upscaling our presence in
Latin America to complement our footprint in
fast-growing markets, and securing future sources of growth and
value creation."
Patricio Northland, CEO of Satmex, added: "This is a very
positive outcome for the shareholders and other stakeholders of
Satmex, and I am delighted at the prospect of Satmex joining the
Eutelsat Group. Our fleet will provide Eutelsat with a unique
strategic opportunity to enter the fast-growing Latin American
market and obtain premier orbital locations across the
continent. Our clients will benefit from the integration of our
network into Eutelsat's world-class satellite fleet and
operations. This transaction would not have been possible
without the dedication and leadership of Satmex's management
team, as well as its world-class employees."
Satmex - a high quality satellite operator with strong growth
and profitability
Based in Mexico, Satmex operates three satellites at
contiguous positions, 113.0° West (Satmex 6), 114.9° West
(Satmex 5) and 116.8° West (Satmex 8) that cover 90% of the
population of the Americas. The
company benefits from frequency rights in C and Ku-bands and was
granted Ka-band rights in 2012. It has an 11% market share in
Latin America where it enjoys a strong franchise in
corporate data networks and cellular backhaul. Satmex is
targeting an increased contribution from video through its
positions at 113.0° West and 116.8° West including through the
recently launched Satmex 8 satellite which is well positioned to
exploit video opportunities.
In 2012, Satmex's FSS business generated revenues of US$111.8
million and US$89.1 million in adjusted EBITDA. Satmex had a
backlog of US$242 million as of 31 March 2013. It has
historically enjoyed high customer loyalty, as evidenced by
customer retention rates in excess of 95% over the last three
years. Satmex also owns and operates Alterna TV, a provider of
Hispanic television programming to the US market
(revenues of US$14.5 million in 2012). Satmex's subsidiary,
Enlaces, a VSAT service provider (revenues of US$11.0 million in
2012) is in the process of being sold.
Satmex is investing to capitalise on key growth opportunities in
Latin America. With the launch of Satmex 8 in March
this year, it added 21 incremental 36 MHz-equivalent
transponders to its fleet, of which 12 have already been
contracted. The company has committed to acquire two electric
propulsion satellites (Satmex 7 and Satmex 9) that will become
operational in 2015 and 2016 to more than double its total
in-orbit capacity. It has negotiated satellite procurement and
launch contracts with Boeing and SpaceX enabling it to procure
and launch these satellites at competitive terms. It has also
negotiated options for the procurement of new satellites and
launches at similarly favourable terms.
Acquisition terms
Eutelsat will acquire 100% of the share capital of Satmex for
US$831 million. Based on Satmex's reported net debt of US$311(1)
million at 31 March 2013, this price corresponds to an
enterprise value of US$1,142 million. Based on the twelve
months' EBITDA for the period ending 31 March 2013, pro forma
for the incremental capacity already sold on Satmex 8(2), the
transaction EBITDA multiple amounts to 9.7x, excluding the value
of tax losses carried forward estimated at around US$100
million.
The consolidation of Satmex will benefit Eutelsat's top-line
growth. With Satmex's more diversified portfolio of businesses,
it will be slightly dilutive to Eutelsat's EBITDA margin at the
outset. The expected growth of Satmex as well as the benefits of
its integration into Eutelsat are expected to lead to higher
margins in the future. The acquisition is expected to be
accretive to Eutelsat's EPS in the first full year of
consolidation (i.e. in the financial year ending 30 June 2015)
and to generate a double-digit IRR, consistent with Eutelsat's
other investments.
The consideration will be 100% cash and will be financed through
a dedicated bridge facility at attractive terms.
Eutelsat's net debt to EBITDA ratio will stand at 3.3x(3) on a
pro forma basis following the acquisition. With existing
investment programmes and recently announced long-term capital
leases, the ratio should temporarily rise above 3.3x. The Group
is firmly committed to maintaining its investment grade status
and targets in the long-term a net debt / EBITDA ratio below
3.3x.
The transaction is expected to close by the end of 2013, subject
to government and regulatory approvals and other customary
conditions.
Perella Weinberg Partners served as financial advisors to
Eutelsat, while Debevoise & Plimpton LLP, Mijares, Angoitia,
Cortes y Fuentes S.C. and Hamelink & Van den Tooren N.V. served
as its legal advisors.
Latin America - an attractive
growth market for satellite services
The market for satellite services in Latin America is already
comparable in volume terms to Western
Europe. According to satellite industry analyst
Euroconsult,
Latin America is one of the fastest growing
satellite markets, with above 7% forecast average annual growth
in demand over the 2011-2016 period. Moreover, pricing dynamics
in the region are healthy thanks to high fill rates.
Video applications, data services and broadband will drive
growth in demand:
-
Demand for video services is forecast
to grow at an average annual rate of almost 8% to 2016. The
number of HDTV channels is expected to expand over the same
period by 25% per year to account for nearly 20% of
satellite channels in the region. Growth of broadcast
services is expected to be fuelled by the increasing
capacity needs of existing operators and the launch of new
platforms.
-
Data services volumes are forecast to
grow by an average annual rate of 7% to 2016, driven by
increasing demand for cellular backhaul traffic and
significant and growing demand from VSAT networks: demand
for corporate networks is expected to grow nearly 20% per
year in the 2011-2016 period. The region is characterised by
a number of sparsely populated areas that are beyond reach
of terrestrial networks, playing to satellite's core
strength of ubiquitous coverage. Key telecom operators in
the region already use satellite capacity for backhaul and
trunking, while growth in mobile phone usage for voice and
data is expected to drive significantly increased demand.
-
There is also extensive scope for
satellite broadband in Latin America.
Broadband penetration is materially lower than in
Europe, with fixed infrastructure expected to be
complemented by satellite-based services to accelerate user
access to the social and economic benefits of broadband. The
total number of homes unserved and underserved by
terrestrial networks in the region is estimated at 40
million.