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PPM launch new sales organisation in USA



 Pulse Power and Measurement Ltd. (PPM), manufacturer of RF over fibre equipment, announce the launch of a new sales organisation in the USA.  The new company, Pulse Power and Measurement Inc., is located in Bradenton, Florida and will trade under a new brand: ViaLite Communications.

Supporting USA customers directly

“We have supplied our ViaLite products into the USA through distribution for many years,” says Dr. Martin Ryan, sales and marketing director at Pulse Power and Measurement Ltd.  “However, the customer base in the USA for our products has been growing rapidly.  To support the market fully we needed to create our own operation.  As a consequence, we have decided to open a US office to support our customers directly. Having our own US company will allow us to get closer to customers, better understand their requirements and improve our level of service.”

ViaLite products should now be ordered directly from the ViaLite Communications sales office in Florida. However, all existing commitments to customers will be met during the transition.